Illamasqua: Makeup for Your Alter Ego - Makeup and Beauty Blog
Today United kingdom makeup artist Rochelle shares her thoughts on Illamasqua, a new makeup line that some are calling the next MAC.
U.k.'s upwards-and-coming Illamasqua launched in Selfridges, London in September 2008 and has since rolled out to a limited number of stores across the UK and online (click here to see their online store). And the visitor now ships to the US, so y'all guys can also go your hands on the goodies, yay!
The Illamasqua counter
Adult by professional makeup artists and produced past Kryolan, Illamasqua is fast becoming a MAC rival, and perhaps it's no coincidence that their flagship concession is right adjacent to MAC in Selfridges, London. Like MAC does, they pay special attending to professional MUAs, giving them a generous twoscore% discount.
Illamasqua Romance collection
I was so excited when I saw the visual promos for this brand. They're really stunning and unique and unlike anything I've seen before — quirky, similar the Carrie Bradshaw of the makeup globe.
Illamasqua Sirens drove
Illamasqua'south tag line is "makeup for your modify ego," and they break the brand down into four stories:
- 1920's Berlin
- Noir
- Fantasy and Romance
- Sirens (express edition)
We've all got a hidden siren inside, oasis't nosotros, girls? 🙂
Illamasqua Fantasy drove
The brand has a slightly dark, naughty feel to it, and I would have so loved to have been in the meeting room when they came upwardly with the names for the products (slut, moan, sadist anyone?!). Information technology's all almost bringing out that sexy alter ego.
A few notes on the products
The eyeshadows, in particular, are unusual in that all but 2 or three of them are matte shades. I think information technology's so nice to have a brand that has kept the colours striking while simultaneously keeping them simple and non overloading the shimmer.
The foam eyeshadows are also lovely, and Illamasqua also has a line of pure pigments with amazing color payoff. The visitor is very generous with the eyeshadow pans, too, which are larger than MAC pans, and they offer the choice to customise eyeshadow quads by choosing your ain colours to become in each of the palette'south 4 pans.
Illamasqua 1920's Berlin drove
I'chiliad a bit of a Magpie when information technology comes to gorgeous packaging (hel-loooo, Chanel!), and I haven't been disappointed by the beautiful but elementary designs of Illamasqua's products.
Sleek blackness compacts with a discreet Illamasqua logo, and the pigment containers are particularly novel in their pattern, which stops yous tipping out likewise much (ever had your eye stop later accidentally knocking over a MAC pigment and seeing all that lovely stuff autumn on the bathroom flooring?).
Illamasqua 1920's Berlin collection
If you're ever in London, get yourself downward to Selfridges to check out their concession. You lot can fifty-fifty book a makeover (£30, redeemable against products), and the stand has laptops on each counter that MUAs can use to inquiry looks for yous. You tin can Google Dita Von Teese, or any floats your boat, and voila! You've got a picture on hand, and yous likewise get a DVD of your makeover to take abode with you. How cool is that!
Cost-wise, I would say information technology's mid-range. Wait to pay around $21 for a single eyeshadow, $xviii.l for a lipgloss and around $29.50 for a foundation, so slightly more than MAC, only not every bit much equally Chanel.
I have to say — I really beloved this brand and recall it'southward get my new favourite obsession. 🙂
This post was written past Rochelle, a freelance makeup artist from the U.k.. When she isn't doing bridal makeup, creating special looks for as many as 100 brides a year (that'due south a lot of makeup!), she enjoys spending time with her hubby, Paul, and 5-year-old daughter, Emma, who is showing absolutely no interest in makeup.
Source: https://makeupandbeautyblog.com/cosmetics/illamasqua-makeup-for-your-alter-ego/
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